Kevin Duggan, founder of the Institute for Operational Excellence and author of Creating Mixed Model Value Streams and The Office That Grows, features VIBCO Vibrators in Design for Operational Excellence: A Breakthrough Strategy for Business Growth
In his third book, renowned Operational Excellence expert Kevin J. Duggan introduces a strategy that helps companies leverage streamlined operations to focus on “offense” and business growth.
Duggan features VIBCO Vibrators to illustrate how business growth activities – what the author refers to as “offense” – can be performed at all levels of the organization. Duggan describes how VIBCO’s receptionist contributes directly to building sales revenue.
“Our receptionist, Michele, is a real asset. Our customers love her positive, fun approach and the sales team loves her incredible ability to collect data, research customers, and assess customer needs. She is definitely playing on offense,” says Linda Kleineberg, VIBCO Chief Marketing Officer.
VIBCO Vibrators lean manufacturing success story has also been featured in training videos from GBMP (Greater Boston Manufacturing Partnership), IDEATE NOW, as well as in numerous other news and information outlets including the Providence Business News, New England Business Journal, Target Magazine, LeanBlog.org, and the Lean Enterprise Institute. VIBCO will also be featured in an upcoming multi-media business case from Harvard Business Publishing.
About The Book
TITLE Design for Operational Excellence: A Breakthrough Strategy for Business Growth
BY Kevin J. Duggan, published by McGraw-Hill Professional
PUB DATE September 16, 2011